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Sponsor the National Center for the Middle Market

What is Sponsorship?

The National Center for the Middle Market is funded through corporate sponsorships from companies across the country. Our sponsors work with the center to guide research and shape our annual agenda. While advancing the mission of the center, these sponsors cement and promote their position as leaders in the middle market economy. Sponsorship can range from a multi-year partnership to a single research project. Our current sponsors are Chubb and Visa.

Sponsor Advantages

Sponsorship provides access to the center’s data, knowledge base and expertise about middle market companies. Past sponsors include GE Capital, SunTrust Bank (now Truist), Grant Thornton and Cisco. See how one of our current sponsors, Chubb, has utilized the relationship with the center to internally educate their teams, and more importantly, serve their clients in a more effective way.

Join the Center’s Growing Membership

What is Membership? 

Annual, renewable membership in the National Center for the Middle Market gives organizations exclusive access to the center’s research findings, experts and outreach opportunities. Members have unique opportunities to play a hands-on role in the center’s work. They actively contribute to initiatives that drive new knowledge and insights that support the middle market’s continued growth.

Member Advantages

Members enjoy exclusive access to the center’s rich research data along with enhanced connections with the center’s diverse constituents. Members also receive direct support from center leadership including an annual engagement with hands-on participation in a company event. 

Collaborate on a Research Initiative

Why sponsor research?   

Do you have a pressing question about middle market companies, their growth strategies, challenges, or unmet needs? By working together with the National Center for the Middle Market, you can fast track answers to your inquiries and help contribute to the growing body of knowledge on this historically under studied yet vital sector of our economy. The center is seeking research partners interested in diving deep into critical topic areas including economic uncertainty, staffing and workforce retention, artificial intelligence (AI) integration, supply chain disruptions, and more.  

Research sponsor advantages  

In exchange for providing funding and subject matter expertise, research sponsors enjoy first-hand access to a proven research process and hundreds of respondents, typically executive level middle market leaders who provide invaluable insight into the research topic. Sponsors help shape the research questions and the resulting research report, and they benefit from a comprehensive marketing and communications distribution plan that highlights the sponsor’s contributions to the effort.   

LEARN MORE ABOUT SPONSORSHIP OPPORTUNITIES AND BENEFITS